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The Misconceptions Of Facebook Marketing

The Misconceptions of Facebook Marketing

I want to clarify a few misconceptions about Facebook as a promotional platform, especially for small businesses. I often get asked by small business owners about Facebook marketing and this is generally how it goes, “Neil, should we be on Facebook? John, one of my staff members said that it would be a really good idea to be on Facebook so we can get extra exposure…

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The T-Shaped Digital Marketer

The T-Shaped Digital Marketer

Digital marketing is one of the few careers in which your professional trajectory is completely in your own hands. As a digital marketer you can chose to specialise in certain skill-sets, have a broad-based approach, freelance from home or work…

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